Overview:Being and Neonness - The MIT Press - A cultural and philosophical history of neon, from Paris in the twentieth century to the perpetually switched-on present day.For most of us, the word neon conjures images of lights, colors, nightlife, and streets. It evokes the poetry of city nights. For Luis de Miranda, neon is a subject of philosophical curiosity. Being and Neonness is a cultural and philosophical history of neon, from early twentieth-century Paris to the electric, perpetually switched-on present day Manhattan. It is an inspired journey through a century of night, deciphering the halos of the past and the reflections of the present to shed light on the future.Invented in Paris in 1912, neon first appeared on a modest but arresting sign outside a small barbershop; the sign lit up number 14, Boulevard Montmartre, attracting so many passersby that the barber's revenues soon doubled. A century later, neon is no longer just a sign; it is a mythic object-a metonymy of contemporary identity and a metaphor for the present, signifying the ubiquity of commerce and the tautology of hypermodernity. But perhaps the noble gas of neon whispers something more, something deeper? In ten short, poetic yet precise chapters, de Miranda explores the neon lights of the twentieth century. He considers, among other historical curiosities, the neon compulsions of the Italian Futurists; the Soviet program of "neonization"; the Nazi's deployment of neon for propaganda purposes; Baudelaire's "halo" and Benjamin's "aura"; neon as a gas and crystallized chaos; neon and power; neon and capitalism-all of this backlit by an original reading of Sartre's Being and Nothingness. This English edition has been thoroughly revised and adapted from the French edition, L'etre et le neon.

This book is on page /88f0ff300130a9332bf7ee8997e69000/book/1603726792-9780262039888. It was written by the following authors: michael wells, Luis de Miranda. Book Being and Neonness - The MIT Press, which can be read online, published by the company: MIT Press Ltd. Other books on similar topics can be found in sections: Photography, Art, Spirituality, Fashion, Beliefs. The book was published on 2019-04-16 00:00:00. It has 136 pages and is published in Hardback format and weight g. File for download Being and Neonness - The MIT Press has PDF format and is called being-and-neonness-the-mit-press.pdf. Other books you can download below. Our nottedeiricercatoriaq.it site is not responsible for the content of PDF files.


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