Overview:Managing Sport Mega-Events - Managing Sport Mega-Events explores global developments in the management of sport mega-events. Sport mega-events such as the Olympic Games and the Football World Cup have been examined from a number of academic perspectives including history, sociology, politics, urban planning and economics. What is lacking, however, is a book which identifies and evaluates the current issues and complexities faced by those charged with the responsibility of managing these sport mega-events. This book fills the gap. The book addresses three broad but interconnected themes. First, strategic matters are explored focusing on the rise of sport mega-events, the management of stakeholders and governance issues. Second, how organisers can best ensure the sustainable management of sport mega-events is considered. Third, operational matters and related issues are examined including media management, broadcast management, venue management, risk management, marketing and sponsorship management.The book draws on leading international sport management scholars, each of whom has expertise in the organisation of sport mega-events. It makes a valuable contribution to the existing literature.

This book is on page /88f0ff300130a9332bf7ee8997e69000/book/1603725645-9781138796768. It was written by the following authors: Stephen Frawley, W.K. Stratton. Book Managing Sport Mega-Events, which can be read online, published by the company: Taylor & Francis Ltd, Transworld Publishers Ltd. Other books on similar topics can be found in sections: Sports Books, True Stories, Law, Finance, Business, Biography. The book was published on 2016-06-28 00:00:00. It has 186 pages and is published in Hardback format and weight 408 g. File for download Managing Sport Mega-Events has PDF format and is called managing-sport-mega-events.pdf. Other books you can download below. Our nottedeiricercatoriaq.it site is not responsible for the content of PDF files.


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